Think Differently About Investments
I want to address people who know that they do not always have the facts or perspective needed to make odds-on, profitable decisions. While we hope to provide that in a mildly entertaining way, an informative focus is likely to be more important to us than amusement.
Hopefully, more important to you, too.
Our principal topic will be equity (stock) investments, of the publicly traded kind. But since their prices are impacted by an enormous range of influences, we will be drawn into many areas.
Please note the immediate aim on prices. They are what produce the only two things that matter in stock investments, or any investment for that matter, Risk and Reward.
Yes, there are sometimes dividends that enter into the reward side of the proposition. But it is hard to find any stock that, in the course of a year, does not have its price change by several multiples of its dividend. In our world, dividends are trivial, even inconsequential.
Isn’t knowing how likely the stock you might buy will see its price go down more important than how likely the dividend is to be cut? Of course, a dividend cut is part of the price change odds calculation, so we’re not ignoring that. But many other things can cause a price decline.
Why not find a way to condense all of those details and conjectures into something that can be managed? Why not find a way to “contract-out” that hard investigative analysis? There are folks out there who make a serious living out of doing just that work. You shouldn’t need to.
I am a CFA, a Chartered Financial Analyst, with a 3-digit charter (#953) issued in 1966, the first year charters were awarded to professionals who took all 3 required annual exams. Now nearly 100,000 CFA charters have been earned, worldwide.
The CFA Institute sets the standards for professional behavior, ethics, and minimum analytical capabilities. Influencing the investment decisions on Trillions of dollars (yen, pounds, pesos, etc.) makes it a very serious undertaking. And an essential one. Someone has to know what is really going on behind the accounting numbers.
I am old enough to remember when the principal entities of the accounting “profession” were called “the big 8.” Now there remains only 1, or perhaps 2, depending on how you want to count.
“How you want to count” is why so few of the originals remain. “Counting” is the artistry that has been practiced under the (dis)guise of Generally Accepted Accounting Principles, or GAAP. So much can fall into that gaap, often what you see isn’t what you get. Accounting enterprises, when joined with consulting ones, resulted in horrible conflicts of interest. Which is why many of them disappeared.
But CFAs love GAAP, because it importantly becomes a reason for their being. They get to solve the mysteries. Still, while analysts provide important inputs to the pricing process, they don’t set prices.
And prices are what create your reward – or risk.
So in our next session we’ll take a look, in a way the investment industry would rather we did not, at how stock prices behave, and who really sets them.
PFW, CFA